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Navdy, a California startup out to put a head-up display (HUD) puts navigation, messages, calls and more right where the driver is already looking.

The Navdy is a five-inch device composed of a low-power computer, high-resolution projector and a transparent display. Drivers sit the Navdy on their dashboard, connect it to the car’s OBD-II port (a power source and connection to the car’s diagnostics) and link it with their smartphone over Bluetooth.

Through the Navdy app, the system syncs with turn-by-turn navigation, phone calls, messaging, Twitter and music services like Pandora and Spotify. The projector shines onto the display, creating a prismatic effect that causes the image to appear as if it’s on a two-foot screen about six feet in front of the car. Images appear to float, similar to the way they do in other popular HUDs, such as Google Glass.

For more information look up: http://www.smithsonianmag.com/innovation/navdy-projects-apps-and-text-messages-onto-the-windshield-of-almost-any-car-180952467/

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